@OnlineprBook Twitter Updates of the Week

Published on February 8th, 2010 by Janet Thaeler   { 0 comments }

Have you Ever Tweeted your News?

Published on February 4th, 2010 by Janet Thaeler   { 0 comments }

I’m curious if you’ve ever tweeted news on your Twitter account or had someone else tweet your news.

Here’s one of my experiences. I simply wrote a tweet that said, Pitch: then I wrote out the news. Someone at Fox News said they were interested but it was a local story. So I asked if they knew the local reporter I could pitch. He did and he gave me the name and number of the journalist to contact in Utah. I called that journalists and got to use the name of someone he knows – so I started off with credibility. It didn’t end up as a story but I have that contact for future pitches.

This week I was quoted in a news article in the Salt Lake Tribune about a local blogger – Heather Armstrong (Dooce) – who has made it big.

If you want to pay, there’s also a service called Muckrack that will tweet your news to media sources on Twitter. It costs a minimum of $50 because they charge by the character. Which is funny. It’s like they took a limited mentality of a traditional press release and applied it to an already short communication – the tweet. I think they should just charge a flat fee.

I talk in my book about finding people with authority on Twitter and asking them to tweet or retweet your news. The best part is that Google will reward your efforts. They are now looking at authority – meaning the reach of different people. So someone with a high Twitter authority tweeting out your news means more than just anyone tweeting it.

Have you tweeted news? How did it go? Any success stories or experiences to share?

5 Ways to Promote Your News on LinkedIn

Published on February 2nd, 2010 by Janet Thaeler   { 1 comment }

LinkedIn is often overlooked as a way to get publicity, leads, or research for your press releases or PR campaigns. I like that it reaches a more business-oriented professional audience. There are many ways you can use this social network for business and I talk about them in my book and DVD. Here’s a brief summary of

5 Ways to Promote your News on LinkedIn

  1. Post news to your LinkedIn Group.
    If you have a LinkedIn Group, you can automatically feed press releases (if you have an RSS feed) to your group. That’s a reason to start a group.
  2. Post news to other LinkedIn Groups.
    If you do not have a LinkedIn Group (or even if you do) you can search groups and find relevant people to connect and share news with.

    For example, if you have a conference for Muslims and search the term “Muslim” you can let people in the group know about your event and reach thousands of targeted prospects. Just be sure to get a feel for the group dynamics first to see if they are open to announcements. If not, introduce yourself and refer to your news in your signature.

  3. Use the status update.
    When you log in you’ll see a box called “Network Update” where you can type in a short message and link (much like Twitter). Preface your message with a short, catchy title and link to the announcement itself or a blog post about it.
  4. LinkedIn Answers is the answer.
    This is perhaps my favorite part of LinkedIn. You can search by topic and find expert answers to questions. You can pose questions to get success stories, content or sources for news articles. The best part of LinkedIn Answers is that people are rewarded for giving quality answer to questions. Be sure to invite people in your network with expertise on the topic to answer. They will get an email inviting them to contribute.

    I once posed a question about my online PR training DVD asking if people thought it seemed to be priced right. I linked to a page about it, thereby exposing people to the product and getting valuable feedback. If you have a question about business this is the place to go. If you need examples for a book, article or press release, this is also the place to ask.

  5. Use LinkedIn Apps. You can feed your blog posts or post slides from your most recent publication (or put your news release on Slideshare) and put it on your profile. You can post events. Be sure to visit the app section and add and use this functionality on your LinkedIn profile.

Do you have any examples of how you use LinkedIn to promote your business? Please share in the comments.

New Poll: What is the Best Article Submission Service?

Published on February 1st, 2010 by Janet Thaeler   { 1 comment }

I agree that the best article marketing is to have your own contact list and pitch to high quality web sites. However, I’ve also seen great results with articles using an article submission service. They essentially submit your article to multiple article directories who may publish your article.

This poll is to decide which article submitter is the best. Let me know in the comments why you chose the one you chose. I don’t count individual sites like Ezinearticles.com because I’m just looking at the automated services this time around.

What is the best article submission service?

View Results

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Here are some individual sites:

- Ezinearticles.com
- Goarticles.com
- Aricledashboard.com
- Articlesfactory.com
- Arrivenet.com
- ArticleAlley.com

On LinkedIn Jeannine Clontz pointed out 2 niche article sites if your article has to do with motivation/inspiration topics: selfgrowth.com or Alumbo.com. Comparing the two, SelfGrowth.com has a PageRank of 6 and A LOT more traffic.

As pointed out in the comments, you can also submit your articles to: Findarticles.com, Marketingprofs.com and Webpronews.com. Additionally, Fast Company lets you set up a blog where you could post articles. So does Duct Tape Marketing and Associated Content

@OnlineprBook Twitter Updates of the Week

Published on January 31st, 2010 by Janet Thaeler   { 0 comments }

OnlinePRBook Tweet of the Week

Published on January 31st, 2010 by Janet Thaeler   { 0 comments }

Here’s a tweet from @Debbas who I met at Affiliate Summit while waiting in line for my press pass. Not sure  how I missed it until today but it is the “tweet of the week.”

onlineprbooktwitterdebbas

@OnlineprBook Twitter Updates of the Week

Published on January 24th, 2010 by Janet Thaeler   { 0 comments }
  • Met @SweetiesSwag today – she teaches people how to enter & win sweepstakes. She said she needs to write press releases. I agree! :) #
  • Have you seen @CNNiReport? ireport.com – you can submit news & video. This is a great way to get publicity if you have news! #
  • Need online publicity? Enter 2 Win my DVD from @jasonalba http://bit.ly/7uqX6z #
  • for @MariaJamesPR – Great list of 30 PR Experts you should follow on Twitter RT @ereleases http://bit.ly/4vxFlh # #
  • 7 Ways to Piss People Off on Social Media Sites http://ow.ly/1nbke6 #asw10 #
  • 20 Best Marketing Blogs for Women by Forbes: http://bit.ly/7oeBCt Congratulations to all those on the list. rt @smallbiztrends #
  • RT @mashable @vanhoosear CONFIRMED: New York Times to Start Charging for Website in 2011 http://is.gd/6FBof #
  • Submit a press release relating to small biz free here: http://www.smallbiztrends.com/submit-press-release #
  • MarketWire and PR Newswire are giving free press releases to news relating to the Haiti relief effort. #pr #
  • Just in: "The book was very good – concise, clear writing style, pitched at the right level, logically structured, & full of helpful links" #
  • The guy who takes a chance, who walks the line between the known and unknown, who is unafraid of failure, will succeed.
    – Gordon Parks #
  • Biggest day of the week to tweet: Wed.Get your twitter stats at http://www.TweetStats.com @tweetstats #
  • RT @scottcowley Amazing cake! 2 c Bisquick, 4 eggs, 1 lb brwn sugar, 1 t vanilla 3/4 c veg oil, 1 c coconut, 1/2 c chopd nuts, 30 mins 325° #
  • That last tweet was the first recipe I've seen on Twitter. It's a niche someone should fill. #
  • Great list of online PR & marketing associations & resources: http://www.online-pr.com/markpr.htm #
  • Late night #FF @Funny_News thanks for the laughs! #
  • HGTV Scores Mega-Blogger Heather Armstrong, @Dooce http://dlvr.it/lVM #Digg (congrats Heather!!!!!) #

@OnlineprBook Twitter Updates of the Week

Published on January 24th, 2010 by Janet Thaeler   { 0 comments }
  • Met @SweetiesSwag today – she teaches people how to enter & win sweepstakes. She said she needs to write press releases. I agree! :) #
  • Have you seen @CNNiReport? ireport.com – you can submit news & video. This is a great way to get publicity if you have news! #
  • Need online publicity? Enter 2 Win my DVD from @jasonalba http://bit.ly/7uqX6z #
  • for @MariaJamesPR – Great list of 30 PR Experts you should follow on Twitter RT @ereleases http://bit.ly/4vxFlh # #
  • 7 Ways to Piss People Off on Social Media Sites http://ow.ly/1nbke6 #asw10 #
  • 20 Best Marketing Blogs for Women by Forbes: http://bit.ly/7oeBCt Congratulations to all those on the list. rt @smallbiztrends #
  • RT @mashable @vanhoosear CONFIRMED: New York Times to Start Charging for Website in 2011 http://is.gd/6FBof #
  • Submit a press release relating to small biz free here: http://www.smallbiztrends.com/submit-press-release #
  • MarketWire and PR Newswire are giving free press releases to news relating to the Haiti relief effort. #pr #
  • Just in: "The book was very good – concise, clear writing style, pitched at the right level, logically structured, & full of helpful links" #
  • The guy who takes a chance, who walks the line between the known and unknown, who is unafraid of failure, will succeed.
    – Gordon Parks #
  • Biggest day of the week to tweet: Wed.Get your twitter stats at http://www.TweetStats.com @tweetstats #
  • RT @scottcowley Amazing cake! 2 c Bisquick, 4 eggs, 1 lb brwn sugar, 1 t vanilla 3/4 c veg oil, 1 c coconut, 1/2 c chopd nuts, 30 mins 325° #
  • That last tweet was the first recipe I've seen on Twitter. It's a niche someone should fill. #
  • Great list of online PR & marketing associations & resources: http://www.online-pr.com/markpr.htm #
  • Late night #FF @Funny_News thanks for the laughs! #
  • HGTV Scores Mega-Blogger Heather Armstrong, @Dooce http://dlvr.it/lVM #Digg (congrats Heather!!!!!) #

@OnlineprBook Twitter Updates of the Week

Published on January 24th, 2010 by Janet Thaeler   { 0 comments }
  • Met @SweetiesSwag today – she teaches people how to enter & win sweepstakes. She said she needs to write press releases. I agree! :) #
  • Have you seen @CNNiReport? ireport.com – you can submit news & video. This is a great way to get publicity if you have news! #
  • Need online publicity? Enter 2 Win my DVD from @jasonalba http://bit.ly/7uqX6z #
  • for @MariaJamesPR – Great list of 30 PR Experts you should follow on Twitter RT @ereleases http://bit.ly/4vxFlh # #
  • 7 Ways to Piss People Off on Social Media Sites http://ow.ly/1nbke6 #asw10 #
  • 20 Best Marketing Blogs for Women by Forbes: http://bit.ly/7oeBCt Congratulations to all those on the list. rt @smallbiztrends #
  • RT @mashable @vanhoosear CONFIRMED: New York Times to Start Charging for Website in 2011 http://is.gd/6FBof #
  • Submit a press release relating to small biz free here: http://www.smallbiztrends.com/submit-press-release #
  • MarketWire and PR Newswire are giving free press releases to news relating to the Haiti relief effort. #pr #
  • Just in: "The book was very good – concise, clear writing style, pitched at the right level, logically structured, & full of helpful links" #
  • The guy who takes a chance, who walks the line between the known and unknown, who is unafraid of failure, will succeed.
    – Gordon Parks #
  • Biggest day of the week to tweet: Wed.Get your twitter stats at http://www.TweetStats.com @tweetstats #
  • RT @scottcowley Amazing cake! 2 c Bisquick, 4 eggs, 1 lb brwn sugar, 1 t vanilla 3/4 c veg oil, 1 c coconut, 1/2 c chopd nuts, 30 mins 325° #
  • That last tweet was the first recipe I've seen on Twitter. It's a niche someone should fill. #
  • Great list of online PR & marketing associations & resources: http://www.online-pr.com/markpr.htm #
  • Late night #FF @Funny_News thanks for the laughs! #
  • HGTV Scores Mega-Blogger Heather Armstrong, @Dooce http://dlvr.it/lVM #Digg (congrats Heather!!!!!) #

@OnlineprBook Twitter Updates of the Week

Published on January 24th, 2010 by Janet Thaeler   { 0 comments }
  • Met @SweetiesSwag today – she teaches people how to enter & win sweepstakes. She said she needs to write press releases. I agree! :) #
  • Have you seen @CNNiReport? ireport.com – you can submit news & video. This is a great way to get publicity if you have news! #
  • Need online publicity? Enter 2 Win my DVD from @jasonalba http://bit.ly/7uqX6z #
  • for @MariaJamesPR – Great list of 30 PR Experts you should follow on Twitter RT @ereleases http://bit.ly/4vxFlh # #
  • 7 Ways to Piss People Off on Social Media Sites http://ow.ly/1nbke6 #asw10 #
  • 20 Best Marketing Blogs for Women by Forbes: http://bit.ly/7oeBCt Congratulations to all those on the list. rt @smallbiztrends #
  • RT @mashable @vanhoosear CONFIRMED: New York Times to Start Charging for Website in 2011 http://is.gd/6FBof #
  • Submit a press release relating to small biz free here: http://www.smallbiztrends.com/submit-press-release #
  • MarketWire and PR Newswire are giving free press releases to news relating to the Haiti relief effort. #pr #
  • Just in: "The book was very good – concise, clear writing style, pitched at the right level, logically structured, & full of helpful links" #
  • The guy who takes a chance, who walks the line between the known and unknown, who is unafraid of failure, will succeed.
    – Gordon Parks #
  • Biggest day of the week to tweet: Wed.Get your twitter stats at http://www.TweetStats.com @tweetstats #
  • RT @scottcowley Amazing cake! 2 c Bisquick, 4 eggs, 1 lb brwn sugar, 1 t vanilla 3/4 c veg oil, 1 c coconut, 1/2 c chopd nuts, 30 mins 325° #
  • That last tweet was the first recipe I've seen on Twitter. It's a niche someone should fill. #
  • Great list of online PR & marketing associations & resources: http://www.online-pr.com/markpr.htm #
  • Late night #FF @Funny_News thanks for the laughs! #
  • HGTV Scores Mega-Blogger Heather Armstrong, @Dooce http://dlvr.it/lVM #Digg (congrats Heather!!!!!) #
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